A search engine, in a layman’s language, is the tool that enables people to look for just anything, information, product, service, or entertainment. However, if we look for its professional definition, we can move towards Wikipedia, Webopedia, and BusinessDictionary.
“A web search engine is a software system that is designed to search for information on the World Wide Web,” says Wikipedia.
“Search engines are programs that search documents for specified keywords and returns a list of the documents where the keywords were found,” says Webopedia.
“Computer program that searches databases and internet sites for the documents containing keywords specified by a user,” says Business Dictionary.
Whichever of these definitions you go with, they look at the search engines from the angle of a common internet user. However, we look at this differently since we are a search engine optimization company helping businesses to grab opportunities available on the web.
We define search engine as a business platform, “A search engine is a business platform that has endless business opportunities for a business.”
Say this shocking, surprising, interesting, or all at the same time, a large number of people do not see any difference between the internet and Google. To them, Google is the internet. Whenever they have to search for anything, they simply open Google in the internet browser and type their query. This is the reason that most of the entrepreneurs are fully focused on Google rankings of their website.
Have you ever thought If not Google then what? Have you ever tried to know the alternatives to Google? Have you ever thought of the list of the top 10 search engines while reading top 10 list of anything? We have brought you the list of top 10 search engines based on their number of users. This list is important to you in two ways – one, this will enhance your knowledge of the search engines and two, this will let you know for which other search engines you can optimize your website. Dependency on Google only can deceive you anytime if Google ever penalizes your website for any reason.
What is the base of this list? Alexa ranking that gives idea of the traffic to a website. Alexa ranking is quite different from other short of rankings. In other ranking systems if you get more points then you get higher rankings; contrarily, in this, the less point you acquire the higher ranking you enjoy. Before you look at the list, we would want to make one thing clear to you that we have left some search engines that have better Alexa ranking than some of the mentioned search engines, but we left them because they show search results of other search engines like Google and Bing.
Here is the list of top search engines in 2018:
Google is an unavoidable thing for any business house in 2018 since Google stands far ahead of any other search engine in terms of unique monthly visitors. Its estimated unique monthly visitors are 1,600,000,000. What proves Google to be the giant search engine is if you add the visitors or searches other search engines receive in total, you will find the number far behind than that of Google. What that has made the search engine to be the most popular search engine in the market is its commitment to provide the best results to its users. Its mission statement also coveys the same idea “to organize the world’s information and make it universally accessible and useful.”
Owned and operated by Microsoft, Bing stands second to Google in terms of unique monthly visitors. However, there is no fight between the search engines since Google is unbeatably ahead of Bing. Nevertheless, this has endless business opportunities for your business and ability to take it far ahead from today it is. “To help you search less and do more” is the mission of the search engine. Approximately 400,000,000 people every month takes its help to get some kind of information or make sales or purchase of anything. It means this a big business platform. If you are focused on Google only, you need to rethink over your decision and think about optimizing your website for Bing as well as this can also bring a great jump in your sales queries and leads.
If we rank search engines in context of visitors they serve every month, Yahoo! Search stands third after Google and Bing. This is the oldest search engine in the history of search engines and was introduced in January 1994. Ignoring Yahoo! Search deliberately can be a big mistake since this has endless business opportunities for your business. Its estimated unique monthly visitors are 300,000,000. So, by taking this search engine for granted, you can do a big loss to your business. Do think seriously about optimizing your website for Yahoo! Search in 2018.
Creating space in Chinese and Japanese market is impossible without optimizing your website for Baidu, as the search engine dominates the web business in China and Japan. The search engine was introduced in Jan 2000 by Baidu, Inc. This search engine grabs the fourth position in Alexa rankings.
Yandex launched in 1997 by Yandex N.V. has become the most used search engine of the nation. In addition to Russia, the search engine is used in Kazakhstan, Turkey, Ukraine, and Belarus in large number. The best part of this search engine is this offers real-time results in queries. Those who want to create their space in the market of these abovementioned countries they cannot avoid this search engine at all.
Infospace can do great help to your business in 2018 since its estimated unique monthly visitors are about to 24,000,000. Therefore, the search engine has big opportunities for your business. Optimizing your business website for this search engine can show you great results.
DuckDuckGo is different in this term that it takes care of the privacy of the users. Another great thing about the search engine is that it shows the same search results to every user. The search engine dos not believe in considering every option but the most reliable options. The search engine fetches the results from crowdsourced websites and has partnership with other search engines like Bing, Yahoo!, and Yandex who help this in determining its own search results.
DuckDuckGo is used by almost 13,000,000 visitors a month. Therefore, this can be a great business generating business platform for every business-owner.
Contentko is another leading search engine, calling itself to be a faster way to surf the web. The search engine has earned the confidence of a large number of people in the world, as they do not go anywhere else for their searches except Contentko. By optimizing your website for Contenko, you can make your access to its users.
Web is for everyone is its slogan. The search engine is fully determined to show the best search results to its clients and this is the reason that it has earned the confidence of a large number of internet users and emerged as the major business platform. The search engine provides the best support to near about 500,000 estimated unique visitors every month.
Lycos is one of the oldest and most popular search engines. The search engine was started in 1994 and takes help of humans for its listings, but shows crawler-based results. The search engine enjoys a large number of visits daily, so this can also be a great business platform for you in 2018.
Optimizing your website for these search engines can open unlimited business opportunities for your business and take this to a great height in 2018. So, do think seriously about these search engines. If you know any search engine that can replace any of these, do share the name in the comment section. We will warmly welcome your comment, analyze the same and if find that better than an included one, we will not hesitate to replace the same with the one you have advised of.